Case Study

Conmat Engineering India , Transpek Silox, Super salts Vadodara

A medium size firm located in India and UAE engaged in designing and manufacturing Material Handling & Storage equipment like Automated Storage & Retrieval System, Lifts, Heavy Duty Racks, Assembly Line Conveyors.

Key Business Requirement: To build a system which will provide complete automation of the material handling processes, Process inventory, stock & management, employee's payroll, HR modules.

The challenge : Multiple interface were required to various entities like EPBX , Data card swipe machine integration for employees, etc. The requirement made it a challenge to quickly assimilate and manage a team with diverse functional, technical and product skill – sets across India and UAE.

The solution : Pinnacle Technosys' team worked in conjunction with client's department staff through various stages to develop an approach to designing, developing and deploying this solution in 5 months’ timeframe. To achieve short time frame, for delivery, Pinnacle Technosys' team came up with an optimum architecture using a 'buy, build and integrate approach'. The final solution was build and deployed on the .Net architecture, MS SQL database and a custom-built work flow and Process Manager.

Emisoras - Unidas
A medium size firm located in India and UAE engaged in designing and manufacturing Material Handling & Storage equipment like Automated Storage & Retrieval System, Lifts, Heavy Duty Racks, Assembly Line Conveyors.

Key Business Requirement: Ensure smooth automated content management system and SMS scan application

The challenge: The capability of interface with multiple members and member levels in real time and to provide a comprehensive system for handling direct debits from member's accounts and issue acknowledgments to eliminate manual interfaces to meet demands of varied data inputs from different providers and radio channels.

The solution Pinnacle Technosys developed such content management system with PHP, WML and MYSQL database with electronic direct debit system. This system automates direct debits from member's account as they use services of client. It is user friendly and flexible enough to meet the requirement of varied data inputs such as online terminals electronic and paper media.

CCL UK
A leading car hire company in Europe that branches across UK & France.

Key Business Requirement: To provide a web based innovative and flexible execution system to manage stock of all vehicles within each branch, calculating end of lease periods, allocation of vehicles to branches, automation with business areas like Authorized Hire, Credit Hire and Flexi Lease. Development of damage module along with proper invoicing, accounting and HR modules and online payment gateway with Protex.

The challenge: To interface with multiple branches, multiple departments and 3rd party components like Protex (online payment gateway), Audatex, yet have functional independence. In addition, high performance and availability was a critical issue in the design and development of an application.

The solution Pinnacle Technosys defined the requirement for this web based application as well designed, developed, tested and deployed it for each branch. The salient functionalities of this application include: Order handling and execution – end of lease key business area module development with complete automation like authorized hire, credit hire & flexi lease, damage, invoice, accounting and HR Payroll.

Conmat Engineering India , Transpek Silox, Super salts Vadodara Integrated Brand Strategy: Our brand and communication experts create a brand strategy, then translate it across the marketing ecosystem. We believe that technology is most effective when business is combined with marketing, and technology’s role is to multiply the impact of marketing on business. It is this philosophy that enables Pinnacle to maximise the clients’ ROI.

Web Strategy and Design: Web strategy needs to be aligned to the business goals and we bridge the understanding between those goals and consumer needs. We focus on creating web experiences that help attract and convert the most valuable customer, together with a clear understanding of web behaviour. Which in turn informs us of search trends, UX requirements and content requirements at different stages of the journey. More importantly, it informs us on how to optimise these elements and gain maximise conversions.

Digital ecosystem strategy and optimisation: We have our pulse on how the digital ecosystem operates and leverage data to inform how best to optimise efforts across channels. Modelling the customer journey across channels helps us understand how best to allocate budgets in order to get the best ROI.

Content Strategy: Our creative team creates just the right content - that is contextually relevant to meet the consumer’s needs at the different stages of the decision-making process. For example; when a customer starts looking for brands in a category, he or she needs to be sold on a brand’s point of view and what it stands for. As opposed to when the consumer is in the active evaluation stage and looking for the functional and rational selling points.